Digital Marketing & AI Content Specialist

Company: SynthiaX

Sector: Fintech / Unattended Retail / IoT

Role Type: Full-stack Marketing (Sole Contributor)

Location: Remote

About SynthiaX

SynthiaX is at the forefront of the unattended retail revolution. We provide end-to-end payment devices, telemetry, and management software (VMS/TMS) for the vending, amusement, coffee, and self-service kiosk industries. We don’t just process payments; we provide the "brains" that make machines smarter and more profitable.

The Mission

As our first dedicated marketing hire, you will be the architect of our digital presence. You aren't just a "social media poster"—you are a growth engine. You will use the latest AI-driven marketing tools to produce high-quality technical content, manage our online identity, and support our presence at international trade exhibitions.

Key Responsibilities

• AI-Powered Content Creation: Use LLMs (Gemini/Claude) and AI design tools to generate technical blogs, whitepapers, and LinkedIn content regarding telemetry, closed-loop payments, and VMS solutions.
• Online Presence Management: Take full ownership of our LinkedIn, website (CMS), and SEO strategy to ensure SynthiaX is the first name seen by vending and amusement operators.
• Visual Design: Create professional sales sheets, digital ads, and exhibition graphics using AI-augmented design tools (Canva).
• Video & Audio: Using tools like HeyGen and ElevenLabs to create product walkthroughs or "talking head" videos without needing a full production crew.
• Exhibition & Event Support: Design and coordinate the marketing collateral for industry trade shows, ensuring our booth stands out and captures leads effectively.
• Email & Lead Nurturing: Develop automated email workflows to educate our database of operators on the ROI of upgrading their machines.

The Ideal Profile

• 3–5 Years in B2B Marketing: Ideally within Fintech, IoT, SaaS, or Industrial hardware.
• Languages: You speak and write high level English (required) and Ideally one of the other languages Chinese, German or Spanish.
• AI Native: You don't just use AI occasionally; it is core to your workflow. You know how to prompt for technical accuracy and brand voice.
• The "Swiss Army Knife" Mindset: You are comfortable writing a deep-dive article on payment protocols in the morning and designing a booth backdrop in the afternoon.
• Industry Fluent: You can quickly grasp the needs of a vending operator or an amusement park owner and speak their language.

Technical Stack Requirements

We expect you to be proficient (or highly adaptable) in:

• Generative AI: ChatGPT-4, Claude, or Jasper (for copy); Midjourney or DALL-E (for imagery).
• Design: Canva or Adobe Creative Suite.
• Web/SEO: WordPress or similar CMS; Perplexity or SEMRush for research.
• Automation: Zapier or Make.com (to keep your "team of one" workflow efficient).
• Social: LinkedIn Campaign Manager and scheduling tools.

Why Join SynthiaX?

• Autonomy: You will have a seat at the table and the freedom to build a brand from the ground up.
• Future-Proof Marketing: We encourage and fund the use of the latest AI tools—no "old school" manual grinding here.
• Innovation: Work in a fast-paced sector where hardware meets high-level cloud software.

Job Type: Contractual / Temporary
Contract length: 6 months

Pay: From ₹200,000.00 per year

Benefits:

• Flexible schedule
• Work from home

Work Location: Remote